Helen

Helen is a steakhouse located in downtown Birmingham, AL. Like its name, the branding developed for the property pivoted away from the typical masculine look & feel of traditional steakhouses and more towards a classic, timeless feel. This was evocative of the 1920’s building where it resides as well as the atypical menu which serves many non-traditional steakhouse dishes. The result was something that felt fresh yet established at the same time.

SERVICES PROVIDED:

Brand Visual Identity

Copy & Messaging

Print Identity

Menu Design

Packaging Design

Collateral Design

Signage

Social Media 

Website